Revenue Growth Tracking #
DMSI Analytics tracks revenue growth as both a dollar value and a percentage, helping you understand the velocity of your business.
Growth Metrics Available #
| Metric | Description |
|---|---|
| MRR Growth | Month-over-month MRR change in dollars |
| MRR Growth % | Month-over-month MRR change as percentage |
| Revenue Growth | Period-over-period total revenue change |
Reading the Revenue Trend Chart #
The Revenue Trend chart on the Revenue Analytics page shows:
– Blue line: Actual revenue for each period
– Green shading (if forecast is enabled): Forecasted revenue
Hover over any point to see the exact value and date.
New vs Expansion vs Churned MRR #
DMSI Analytics breaks MRR growth into three components:
| Component | Description |
|---|---|
| New MRR | Revenue from new subscriptions this period |
| Expansion MRR | Revenue from upgrades or additional seats on existing subscriptions |
| Churned MRR | Revenue lost from cancelled or expired subscriptions |
Net New MRR = New MRR + Expansion MRR – Churned MRR
This breakdown appears in the MRR detail section on the Revenue Analytics page.